Factors of Digital Citizenship and Their Impact on Digital Transformation: An Analytical Study of the Opinions of Samples of the Staff in the Presidency of the Northern Technical University

Abstract

The current study aims at demystifying the contribution of digital citizenship factors as an input to the process of digital transformation in the presidency of the Northern Technical University. The study adopts questionnaire as a procedure of data collection. (180) Questionnaires are distributed to individuals working in the university presidency at various administrative levels. Moreover, the data are analyzed utilizing the statistical package for the social sciences (SPSS. V26)  to find out  frequencies, percentages, arithmetic mean, standard deviation, correlations and effects between the research variables and to test the hypotheses.

                 The results of the study show the existence of close correlations and influence between the research variables, as well as the availability of digital citizenship factors in the university presidency, that helps in the success of the digital transformation process. The study recommends the need to exert more effort in training and educating the staff to increase their understanding of the significance of digital citizenship as well as its contributions to the success of digital transformation, which in turn requires the development of clear strategies by the university to achieve the required aims.