Diagnosing the Dimensions of Employees’ Creative Behavior: An Exploratory Study of Opinions of a Sample of Employees at University of Fallujah

Abstract

This study aims to examine the dimensions of employees' creative behavior, )exploring opportunities, generating ideas, promoting ideas, and implementing ideas( at the University of Fallujah, Anbar Governorate, as one of the institutions of higher education in Iraq, and given the importance of this topic in the current situation. It seeks to assess the extent to which these dimensions are present among the university's employees. Adopting a descriptive-analytical approach, the study surveyed a sample of 261 employees using a questionnaire as the primary data collection tool. Data analysis was conducted using ( SPSS, Ver, 26) and various statistical methods, including frequency distributions, percentages, arithmetic mean, standard deviation, coefficient of variation, and response rate. The results confirmed the presence of employees' creative behavior dimensions within the studied organization. Based on the findings, the study recommends supporting employees who exhibit voluntary and creative behaviors through both material and non-material incentives.